Makeup Preference Survey Template

Thank you for participating in our Makeup Preference Survey. Your feedback is invaluable to us as we strive to meet your beauty needs and preferences. This survey should only take a few minutes of your time.
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*1. How often do you purchase makeup products?
Weekly
Monthly
Every few months
Rarely
Never
*2. Which of the following makeup product categories do you use regularly? (Select all that apply) [Checkboxes]
Foundation
Concealer
Eyeshadow
Mascara
Eyeliner
Lipstick/Lip gloss
Blush
Bronzer
Highlighter
Brows
*3. What are your favorite makeup brands?
*4. Why [q3] is your favorite makeup brands?
*5. What is your primary consideration when choosing makeup products?
Brand
Price
Quality
Ingredients
Reviews and recommendations
Packaging
*6. How do you prefer to shop for makeup products?
In-store at a cosmetics shop
In-store at a department store
Online from a brand's website
Online from a multi-brand retailer
Other (please specify)
*7. Which of the following factors influence your decision to try a new makeup product? [Choose all items and sort them]
  • Product reviews
  • Influencer endorsements
  • Friend/family recommendation
  • Free samples
  • In-store experience
  • Advertising
*8. What is your preferred makeup look?
Natural
Glamorous
Bold/Colorful
Minimalist
Other (please specify)
*9. How likely are you to purchase makeup products that are marketed as being sustainable or eco-friendly?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
*10. Do you follow makeup tutorials online?
Regularly
Occasionally
Rarely
Never
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