Competitor Analysis Survey Template
5
Questions
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Competitor Analysis Survey Template
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1.
When I say “Laptop”, which brand springs to your mind?
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2.
How do you compare [q1] to us?
They are better
The same
They are worse
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3.
In what areas, do you think [q1] is better than us?
[Checkboxes]
Customer service
Ease of use
Price
Design
Branding
Product features
Others
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*
4.
In what areas, do you think [q1] is worse than us?
[Checkboxes]
Branding
Customer service
Product features
Ease of use
Price
Design
Others
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5.
How likely are you to select our product over [q1]’s?
Not at all likely
Very likely
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