Customer Experience Management

Boost your business with free CEM tool. Gain real-time insights, personalize interactions, and enhance satisfaction to build loyalty and drive growth.
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Free Forever · No Credit Card Required · Unlimited surveys, questions, and responses

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A comparison of free versions
Number of surveys
Number of questions
Number of responses
CEM function
Number of question types
Number of surveys Unlimited
Number of questions Unlimited
Number of responses Unlimited
CEM function Free
Number of question types 50+ question types, including Rank Order, Rating, Matrix, Upload, Slider, NPS, MaxDiff, Conjoint Analysis, KANO, PSM, and more.
Sign up for free
Number of surveys Unlimited
Number of questions 10 questions/survey
Number of responses 10 responses/survey
CEM function Charge
Number of question types 15+ question types, including Image Choice, NPS, and more.
Google Forms
Number of surveys Unlimited
Number of questions Unlimited
Number of responses Unlimited
CEM function Unavailable
Number of question types 11+ question types, including File upload, Multiple choice grid, and more.
What can you gain from CEM

Discover how CEM increases customer satisfaction, enhances loyalty, and boosts revenue by providing personalized, seamless experiences across all touchpoints in your business.

increasing customer satisfaction
Increasing Customer Satisfaction
Gather customer feedback, understand their preferences, and offer personalized services to significantly increase customer experience and satisfaction levels.
enhancing customer loyalty
Enhancing Customer Loyalty
Consistently meeting and exceeding customer expections can reduce the churn rate and foster long-term relationships. Ensure they remain committed to your brand.
boosting revenue growth
Boosting Revenue Growth
A deeper insight into customer needs enables increased sales opportunities. Satisfied customers are more likely to recommend your brand, leading to more customers.
Effortlessly measure and enhance customer experience in SurveyPluto

NPS measures customer with a single straightforward question, offering a quick snapshot of customer loyalty and satisfaction levels. It's useful for predicting business growth and identifying areas for improvement.

Time and regional NPS reports
Alerts for low scores and real-time tracking
Insight into subjective customer feedback
customer satisfaction
Customer Satisfaction

Customer satisfaction helps businesses identify what delights or disappoints customers. This tool is essential for pinpointing areas needing enhancement and ensuring product or service quality aligns with customer expectations.

Set dimension indicators to identify improvements
Diverse and professional reports
Comparative analyzes across customer segments
Customer Journey Mapping

Customer journey mapping visualizes the entire process a customer goes through when interacting with a company. It highlights customer needs, pain points, and moments of delight to identify opportunities for improving customer experience.

Detailed mapping of customer journey touchpoints
Insightful analysis of each interaction
Various reports on customer journey experiences
customer journey mapping
Boost customer experience and satisfaction for free, now!
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Free Forever · No Credit Card Required · Unlimited surveys, questions, and responses

People love SurveyPluto

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Trying CEM, choosing SurveyPluto

For anyone on the fence about trying CEM, I say go for SurveyPluto. The professional-grade reports have been a major asset for our customer service strategy, and the fact that it's free makes it a no-brainer.

— Ethan W Customer Service Lead
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Advanced CXM tools without cost

As a small business, the free access to SurveyPluto's advanced CXM tools has been a blessing. It's allowed us to compete on customer experience without financial strain.

— Alex P Startup Founder
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Superb functions and free to use

SurveyPluto has empowered our team to make data-driven decisions with its comprehensive reports. The interface is user-friendly, the functions are superb, and the best part - the price is free!

— Linda M Business Analyst
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Setup easily, gather data quickly

Implementing SurveyPluto was a game-changer. The easy setup allowed us to quickly gather customer insights, helping us tailor our services more effectively and enhance satisfaction.

— Sarah J Operations Manager
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Fantastic for small businesses

It's fantastic for a small business. The fact that it's free blew my mind, especially considering the professional reports it generates. These reports are absolutely invaluable for understanding our customers better.

— Jamie Small Business Owner
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Impressive reporting capabilities

As a data analyst, I'm genuinely impressed with SurveyPluto's reporting capabilities. It's rare to find a free tool that doesn't cut corners on the quality of insights provided.

— Raj S Data Analyst
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A free CEM tool, love it

I've used several CEM tools, but this one stands out for its ease of use and the depth of insights provided in its reports. And did I mention it's free? Incredible value.

— Sam K Marketing Manager
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Wonderful CXM😊

SurveyPluto is a wonderful CXM for us😊. Its easy-to-use interface and powerful analytics have provided us with a deeper understanding of our customers, and it's free!

— Diego Consultant
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Better understand customers with SurveyPluto

SurveyPluto revolutionized our approach to customer feedback. Its free-to-use model and user-friendly design make it a no-brainer for any business looking to better understand customers.

- Emily S Customer Success Manager
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Customer Success Manager

Quick, cost-free feedback collection with SurveyPluto improves our products by deeply understanding customer journeys.

- Lucas Rodriguez Product Manager


What is customer experience management (CEM)?
Customer Experience Management (CEM) is a strategy used by companies to track, oversee, and organize every interaction between a customer and the organization throughout the customer lifecycle. The goal of CEM is to optimize interactions from the customer's perspective and, as a result, foster customer loyalty and advocacy.
Why is CEM important for my business?
CEM is crucial because it puts the customer's experience at the forefront of your business strategy. By focusing on delivering exceptional customer experiences, you can increase customer satisfaction, loyalty, and advocacy, which in turn can lead to increased revenue, customer retention, and positive word-of-mouth for your business.
Can small businesses benefit from CEM?
Absolutely. CEM is not just for large corporations. Small businesses can significantly benefit from adopting CEM practices because they often have a closer relationship with their customers. By focusing on providing exceptional customer experiences, small businesses can differentiate themselves from competitors, foster customer loyalty, and drive growth.
How do I get started with implementing CEM in my organization?
Beginning with CEM involves understanding your customers' needs and expectations. Start by mapping the customer journey to identify all the touchpoints your customers have with your brand. Gather and analyze customer feedback to pinpoint areas for improvement. Finally, implement changes based on this feedback and continuously monitor and adjust your strategy as needed to enhance the customer experience.
Is SurveyPluto free for conducting customer experience surveys?
Absolutely, SurveyPluto is completely free to use for conducting customer experience surveys. We offer unlimited surveys, questions, and responses at no cost. Additionally, we provide diverse and professional reports to help you analyze and improve your customer experience.
How does SurveyPluto help businesses gain insights into customer experience?
SurveyPluto empowers businesses to create and distribute NPS, customer satisfaction, and customer journey surveys through email, QR code, social media, and website embedding. With SurveyPluto's advanced analytics and reporting features, businesses can analyze data in real-time, identifying areas for improvement. These ensure that businesses can make informed decisions to enhance their customer experience strategies effectively.
Begin your journey with SurveyPluto for free today
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Free Forever · No Credit Card Required · Unlimited surveys, questions, and responses